We want to make mid- to high-end products and promote Huawei’s own brand : Richard Yu

Richard Yu, CEO of Huawei’s consumer business, the company has released the third episode of a documentary titled “Who is Huawei”. So many of the company’s executives interviewed & Richard Yu is the one, He said “We want to make mid- to high-end products and promote Huawei’s own brand.”

According to Mr. Yu, Huawei had entered the smartphone sector with just low-end OEM products eight years ago an almost exited the market. At that time, the mobile phones business was not very big as it is today and Huawei was faced with the challenge of poor customer experience. He took credit for the decision to move to the mid- and high-end segment. In his words, “I made an important decision. We want to make mid- to high-end products and promote Huawei’s own brand. It was a very bold decision.”

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